B.E.A.C.H. Stands for: Best. Escape. Anyone. Can. Have. And you can have an entire OCEAN LEATHER escape. The truly invigorating blue waves are Memo Paris gorgeous, carefree, sweet and soothing way of letting you know that you can spend an entire day in sand, sun and water. This will ‘blue’ you away for ‘shore’ niche captain! So, enjoy this middle-of-the-ocean feeling that in all likelihood will salt your presence.